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jr. art director
Your Daily Drive
Spotify
Young Ones Student Awards Brief
Through a QR code, users will be able to scan the signature Spotify Wave and access their own personalized Your Daily Drive playlist.
The Challenge
Show how YDD playlist can play a role in Spotify users daily travels beyond the traditional commute drive.
The Big Idea
DISCOVER THE ROUTE TO NEW FAVOURITES
By integrating Canadian and American transit routes plus COVID friendly ones, YDD plays a crucial role in maximizing your travels through the different content you can discover.
Role:
Art Director
Credits:
Amanda Nascimento- Ideation
Victoria Gallagher- Ideation
Virginia Weese- Ideation
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Visual Stills
OOH
Transit - NY, TO
UBER & Waze Partnership
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